Articles from GroundControl

Measuring Innovation Teams
Timan Rebel

An introduction to startup analytics

One of the most requested topics when mentoring startups are analytics. Startup founders know that they have to measure things and that analytics are the solution, but not a lot of people know how to actually apply it. The problem is that even after reading the books (like Lean Analytics, which I can highly recommend), it is still hard to apply to your own startup.

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Vision gives you directions
Innovation Ecosystem
Esther Gons

Vision; why you need one

From passion to vision, why all startups should think about it. The one thing I ask first when visualizing business models and strategy is; “What is

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