Innovation Investments articles

Innovation Investments
The corporate ‘Innovation Mascot’

-”Ok, we agree, let’s try innovation. We’ll start slow, with 2 or 4 startups and see what happens”. I have heard this often enough. It seems a logical thing to do, try something first. The problem lies in the fact that people often forget that investing in ideas is, and always will be, a betting game. So the chances of these two or four startups becoming a success are slim considering the odds of 2 out of 10 will make it big.


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Innovation Investments
Investment should not be the single goal of a founder

“-Can you tell me what you would look for in a startup so I can properly build my MVP?” I am at a Meetup where investors (VC’s mostly) sit around the table with Saas startups. Others are nodding at this question, it is the thing they want to know as well. “-So what do you […]


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Innovation Investments
Generating change by focussing on revenue instead of the next funding round

Photo credits; Marcos Ojeda As we have mentioned before, one of the beliefs in our investment thesis is: “The time of the unicorn is over. We need revenue-driven and problem-solving startups.” Why is this such an important part of our thesis? The system as it is right now, we feel, is broken. VC’s are steering startups […]


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Innovation Investments
The four criteria we select startups on

At NEXT Amsterdam we believe in helping others. Not only startup founders but also our fellow (informal) investors. That is why we are sharing our knowledge and experience in a series of blog posts about how and why we invest. Two weeks ago we wrote about the investment thesis as the basis of every investment […]


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Innovation Investments
Invest with courage

This is Part 2 of our Investing series. There is often a lot of debate about choices investors make. “Why on earth did Investor X invest in Startup Y?” As an investor, you have to make bold choices. Every investment should have the potential to become really big, otherwise, you will never make up for […]


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Innovation Investments
How we select startups and why: The investment thesis

We often get the question of how we select our startups and why. Not only from startups but also from Angel investors. That’s why we decided to write a series of blogposts especially targeted at new (informal) investors. So you can learn from the lessons we learned in the last few years. As an investor, […]


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