Lean Innovation articles

Lean Innovation is where the rubber meets the road. It is where ideas are generated, tested and taken to scale. The other elements of the ecosystem cannot thrive without Lean Innovation in place. So a clear understanding of innovation practice and how to execute it correctly is essential.

The blogs discuss topics like experimenting, lean startup and customer interviewing. To provide all the information needed to understand and execute innovation practice correctly.


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Articles

Lean Innovation
Testing Business Ideas with GroundControl

At GroundControl we’re a big fan of David Bland’s Testing Business Ideas book because it closely matches how we look at the journey from a great idea to a validated business model and it gives a lot of examples of which experiments you can run to de-risk as much as possible. You could even say that GroundControl is Testing Business Ideas software.


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Lean Startup
Why The Mom Test is still one of the best startup books

Recently, we worked together with author Rob Fitzpatrick to translate The Mom Test into Dutch. It’s one of the first books that we recommend to anyone that is involved with (corporate) startups or lean innovation. At the time of writing this, Rob’s book is more than 6 years old. You’ll find that plenty of books […]


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Lean Innovation
The Wizard of Oz Prototyping VS Concierge Testing

The best way to validate a value proposition is by testing if the solution delivers the value the customer is looking for. To test your value proposition, you need a way to deliver the same value to the customer as the final product will deliver. So you need an experiment that mimics the value of […]


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Lean Startup
How to turn your risky assumptions into Experiments

Once you have filled in your NEXT Canvas, you are stuck with a pile of stickies filled with assumptions. Do they all need to be tested? Is every single one of them risky? Where do I start validating my business model?! 1. Determine the impact and evidence of each assumption There are a couple of […]


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Lean Startup
Why we stopped building MVP’s

At NEXT we decided to drop the word MVP and use solution experiment, prototype, or first version instead.


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Lean Startup
The Lean Sprint what is it?

Most startups are familiar with agile development sprints of 1 or 2 weeks. They try to plan work that ‘belongs’ together and release a new version either at the end of the sprint or when the work is done. That structure works pretty well and helps to build a flow into your company. We used […]


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Lean Innovation
Braintrust: a format for powerful peer-to-peer mentoring

For three years in a row, the most valued session during the Rockstart Accelerator programs has been the Braintrust. Esther introduced it as Lean Mentor checkins, based on Salim Virani‘s Braintrust model, but it has slowly evolved in much more and is now a standard part of our proven Lean Startup curriculum. What is a […]


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Lean Innovation
18 of the most used Lean Startup experiments (+examples)

Learn how to run successful lean startup experiments and get inspired by reading about the most used experiments used by startups.


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Lean Startup
Doing customer interviews: how to get to the actual value

This is Part 4 of our Lean Startup series. One of the most important Lean Innvoation tools or experiments you can do throughout the search for your business model is the customer interview. Whether you are finding out if there is a problem, or want to know about what it really is that people are […]


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Lean Startup
Continuous experimenting in innovation

In the last post, I talked about the importance of validated learning. Trying to validate your way to a working business model. You don’t validate your business model by running one single experiment. Continuously testing risky assumptions is important in every phase of your startup, this process is called Lean Innovation. Helping you to de-risk […]


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Lean Innovation
What is Validated Learning, and how to apply it?

Startups don’t exist to make stuff, money, or serve customers. They exist to learn how to build a sustainable business. This is what Eric Ries, author of The Lean Startup said. But what does it mean to learn how to build a sustainable business? In this blog, we explain what Validated Learning is, and how […]


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Lean Startup
An introduction to Lean Startup: How it all started

The Lean Startup, Running lean, The four steps to epiphany, we have all read the books. We use the Business Model Canvas and build MVP’s. The Lean Startup methodology has become very popular not only within the startup industry worldwide, but also amongst companies that want to enable innovation and change. Allocating time and money […]


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