The phrase “fail fast, and fail cheap” has turned into the motto for many startups and innovation initiatives over the last few years. Although there is nothing wrong with the initial meaning of the phrase, it has turned into a misinterpreted and misused slogan over the last couple of years. Today we discuss how you […]
Problem/Solution fit is the first step in validating your business idea. You achieve it by gathering enough evidence that you understand who your customer is, what problem they experience, and that you can solve their problem with a solution. Reaching problem/solution fit usually takes around nine months and can be done through several rounds of […]
In this article, we discuss the Build Measure Learn loop. We walk you through what it is, where it originates from, and most importantly, how it works. Finally, we discuss applying the feedback loop in practice, so you can start validating your business idea today. What is Build Measure Learn? The Build Measure Learn feedback […]
Congratulations on your new business idea! Your first response might be to start working on your website or start building your solution right away, as the majority of people do. But don’t be like that! Instead, think about if you have evidence your customer actually wants your solution. Probably not. For any new startup idea, […]
One of the hardest things we notice amongst the dozen of companies we worked with, is creating a structured approach to validating business models, or business ideas. In this blog, we discuss how to start with business model validation. Also, we provide a template so you can start validating your business model immediately. Validating a […]
From 2019 to 2021, we worked with the team of DHL Start-up Lab to scale DHL Group’s intrapreneurship program globally. We are thrilled to be able to share some of that work in a very public way: DHL Start-up Lab is releasing the DHL Start-up Lab Playbook: How to turn ideas into innovation within a […]
To find out if and what your customer is willing to pay for your product, we run pricing experiments. In this blog, we describe a couple of Lean Innovation experiments that we have used ourselves during the validation of business models. An excellent way to test a revenue model without having your final solution ready […]
What is corporate venturing? Corporate venturing is an innovation and growth strategy, in which a corporation wants to maintain or obtain a competitive advantage by funding and supporting a venture. This can be done by investment, management support, and the sharing of expertise. There are various forms of corporate venturing such as corporate venture capital, […]
At GroundControl we’re a big fan of David Bland’s Testing Business Ideas book because it closely matches how we look at the journey from a great idea to a validated business model and it gives a lot of examples of which experiments you can run to de-risk as much as possible. You could even say that GroundControl is Testing Business Ideas software.
From our experience, your corporate startup will only succeed if the key stakeholders of the core business are being managed correctly. But to do so, you need to understand the internal environment of the business. In this article, we explain how to better understand and map the internal environment of your organization by analyzing your […]
We struggle to iterate quickly – I’d like to identify metrics to demonstrate that innovations are moving forward? This challenge from the first Group Call at Innov8ers really caught my eye. It is a struggle that we’ve seen a lot with both our own startups and the corporate startup teams that we’ve coached over the years. Especially […]
How to start with innovation accounting? We start with measuring the following three innovation KPIs from corporate startups.